Well we might have missed out on the BAFTA but I’m delighted to have picked up Best Multi-Platform Project for Fish Fight at this year’s Broadcast Digital Awards.
Keo Films beat off competition from Battlefront II, A History Of The World, The Million Pound Drop Live and Misfits.
“The judges praised the campaign for its clear and consistent messaging, which allowed audiences to become easily involved. “Perfectly planned and executed right the way through,” said one judge, with another adding: “A simple, easy to get idea that connected incredibly well with the audience.”
All agreed that when a campaign is hit upon that inspires viewers, digital provides the best way to mobilise the audience if done well – and Fish Fight can be held up as a shining example.”
All in all great news for Keo Digital and the Fish Fight campaign.
Tags: awards, broadcast digital, channel 4, fish fight, win
